Market Audit - Marketing Research

Mystery shopping

Marc Leopold — 2008-09-02T13:08:40Z

MYSTERY SHOPPING TOUR How to improve your conversion rate ? How to boost your average basket ? How to support your store managers in their management ? How to check the implement of training sessions ? THE MYSTERY SHOPPER… ...A LEVERAGE FOR MANAGEMENT, ACTION AND PROGRESS The Mystery Shopper in order to Improve your sales strategy Keep your customers loyal while ensuring the quality of your service Check the implementation on the field of your (...) - Expertise

Services

Marc Leopold — 2008-08-27T21:13:55Z

As the service sector increases, we support the companies of this area in their policy of building customer loyalty as well as their development, by giving them every keys to understand their market and their customers. Concept/pricing researches Concept and market potential analyses Pricing and price assessment Customer scan Positioning against competitors Customer scan and segmentation Customer satisfaction index Call centers' quality of service Communication researches (...) - Expertise

Textile

Marc Leopold — 2008-08-27T21:06:39Z

Surrounded by industrial parks and textile wholesaler/distributor, Market Audit naturally specialized on this area/ sector since its creation. Nowadays, Market Audit is the main ad hoc marketing research agency specialized in the textile industry: we master every type of target (women, men, children, seniors, or multiple target audiences), and every kind of distribution channel (stores, mail order, Internet). More than any marketing research agency, Market Audit offers customized (...) - Expertise

Retail

Marc Leopold — 2008-08-27T21:02:37Z

Created in 1988 in the North of France, heart of the distribution sector, Market Audit has grown and focused its expertise on this area. Market Audit managers and the marketing research analysts have worked in central purchasing agencies or stores so they master this environment and the requirements of availability, efficiency, and budgetary optimization of the distribution. Food Industry, specialist, mail order, retail website Integrated or franchisee network National or (...) - Expertise

Bank - Insurance

Marc Leopold — 2008-08-27T20:56:11Z

In the 90s, our gain of knowledge in the distribution sector appealed to the banks and insurances. At the time of the first bank agencies and the first online-banking concepts creations, our expertise gave us the ability to support the financial sector during its big changes transformations. Our experience is particularly dedicated to three main marketing research areas: 1. Optimization of the quality of service (satisfaction or mystery shopping) 2. Communication: pre-test, post-test, (...) - Expertise

Consumer products

Marc Leopold — 2008-08-27T20:53:54Z

Since its creation Market Audit has been the specialist for marketing researches in distribution, textile and food industries. Our experience in the food industry has been developed on the global consumer goods market with a special recognition of our specialization for every in-store marketing research. Because we have a large knowledge of the distribution sector, we are the best interlocutor for your product researches that need operational recommendation for product listings in (...) - Expertise